Lisa is responsible for managing group accounts east of the Mississippi River as a global sales director. She has more than 20 years of hospitality experience with a strong sales and marketing background, deep familiarization with group meetings and a passion for generating new opportunities for CoralTree. Previously she served as the director of business development overseeing business travel sales for Hilton Worldwide, new business development manager for Starwood Hotels and Resorts Worldwide.
In her position at Starwood, Josoff was recognized as the No. 1 best seller in North America and the No. 1 seller worldwide for Group Revenue and New Business Development. Her other experience includes Hyatt Hotels for 10 years and Helmsbriscoe for 5 years. Throughout her career, Josoff has continued to excel by focusing on business development, global account management and revenue generation while maintaining an excellent level of customer service while building long lasting relationships.